FCB to support McCann brand: Separate brands to be maintained
FCB New Zealand today announced that it will be supporting fellow Interpublic Group companies, advertising agency McCann Erickson and media services agency Universal McCann, in the New Zealand market. Effective 1 January 2006, the McCann businesses will relocate their operations to the offices of FCB in Auckland. FCB will provide managerial as well as infrastructural support.
One of the largest advertising agencies in New Zealand, FCB has experienced significant growth in 2005 with a succession of new account wins including Prime Television, Pascoes and Prouds, Ministry of Education, Statistics New Zealand, Angus & Robertson, and NZ Steel. FCB’s operations will remain unaffected by the McCann relocation.
According to FCB New Zealand General Manager, Brian van den Hurk, FCB senior management welcomed the opportunity to work more collegially with the McCann Group, adding that the additional staff will be comfortably housed within FCB’s premises. The Universal McCann team in New Zealand will be led by Media Director Delwyn King.
17 Comments
Why?It’s a shit brand with a shit reputation for doing shit work and treating people like shit.
Wait till Biggsy gets in there and sorts it all out – yeah right
Is Biggsy going to FCB?I heard JWT was being folded into O&M and run as a separate brand.
I heard Braincell Creative was being folded into Blue Hat and being renamed Brainhat. The good news is they’ll still be based in Tauranga.
I heard Biggsy was folding his penis between his legs and rebranding himself as Karl Fleet.
Mccann is gone, FCB is swallowing it up not keeping the brand.Old news.
I’ve heard that the Mccann brand will continue to operate as a separate entity – they are just going to be sharing office space with FCB?….
Is there any more space in FCB?When I was in there for the MD interview, there seemed to be very little room left. When I was surveying the offices (I was there after-hours, of course, at least McCanns taught me one thing), there seemed to be bugger all available space.
Wait till Philip O’Neill gets in there. At least they’ll be dressing better.
Who’s Philip O’Neill?
what’s all this shit about Biggsy?
Getting a bit bored Baylo?
I heard it was the ‘gingernut’ man that was going in to head them up !
You mean that drunk driver from Saatchis?At least they’ll have a few parking spaces available.
Is that you Baylo ?
yes it is
Something like this has been on the cards for a while – although many thought WPP would do it first.