Stay horny
New from Curious Young Gun Ben Fisher is this spot for Whitcoulls. In preparation for this, Ben did a lot of research. He checked out 16 romance novels from the library, went to the Laundromat and read them page by hot, steamy page. His long, boney hand gripped the soft spine of the rabbit-eared novellas…never mind. Link and credits are below.
http://www.curiousfilm.com/user/latest/whit_romance.htm
Agency FCB Auckland
Creative Director James Mok
Creative Hayley Brunt
Creative Simon Yeo
Agency Prod. Liz Garneau
Director Ben Fisher
Producer Seth Wilson
DOP Jac Fitzgerald
Editor Luke Haigh
Online Paul Freeman/perceptual engineering

17 Comments
“His long boney hand griped…”Not quite the same is it?
How did they get Damon to be in it ?
That’s a gold for sure !
thats shit
Hmmm, nice art direction. The idea is a bit suss.But, yip, that’s Damon, best ad-talent since that twat in the Telecom ad.
art direction ? idea ? talent ? direction ? hmmmm.
It’s been done before – haven’t you seen the covers of those romance novels at bookstores?? Man, talk about rip off.Sincerly,No Life Ad Nerd Who Still Wishes They Were Breastfeeding.
Yeah man. It’s a direct rip off of a romance novel. Sorry, try again.
Dude, that’s the idea. Don’t you get it? The romance novel cover brought to life is the idea. You suck.
First Gary Larson and now me? I can’t believe it.
I like it but I don’t think anyone will get the romance novel reference. Damon is good in it though.
I’d put my 5 cents in, but they spent in making the ad.
I didn’t watch the ad,but I believe,hand on my heart that some old fart like Mark-Brown coulda dunnit a lot worse for a lot more munnie…Fane woulda charged even more.Peas.Out.
I like it. Both the romance and the detective one. Simon Yeo’s the man, it’s not like a “wooowwww” ad but it’s nice and really refreshing. I also don’t quite understand some of the above comments from critics. May I suggest that Adworks blocks this site from their employees so they can’t write stupid comments.
Ha. The jokes on you because I work at Ogilvy not Adworks.
young bung
Sorry first poster, but our sub-editor has been in Auckland Hospital getting a small growth removed from his small knob. I’m sure you’ll understand. Best,Peter Cook (deceased)chairmannzcreativecircle