AWARD CALL FOR ENTRIES BRIEF – IDEAS WANTED
AWARD is calling for ideas for this year’s Call for Entry Brief, which is open to all agencies and students throughout Australia, New Zealand and Asia. The winner will receive two free AWARD night tickets and a free membership, including the AWARD Annual 2006.
Requirements: Viral mpeg, FPC mag & A3 Poster, (the poster will have all category information on the back, with a call to action to the website where the majority of CFE information will be accessed.) Web banner for CFE website.
Budget: Tiny – but sponsorships offered in return for production work. Not to mention fame and fortune of your idea circulating Australian, NZ and Asian agencies!
Ideas Deadline: Tuesday 20th February @ 5pm.
Email your ideas to: angelika@awardonline.com, Fax to AWARD on 02 8287 3801 or post to Angelika Wachs, AWARD, QVB 1055, NSW 1230.
THE JOB
Announce the Call for Entry to the 2007 AWARD Awards.
TO WHOM
Everyone in advertising, design, interactive, production, post-production, direct marketing.
KEY CONSUMER INSIGHT
AWARD is the most reputable regional award show judged by the region’s most respected people. To get accepted into the book, and/or win a pencil would be an incredible honour that could jump me places.
WHAT WE WANT TO SAY
AWARD recognition = success
WHY IS THIS TRUE?
If any award is in direct recognition of those people who sit in judgment, then AWARD is the best regional honor as the people choosing the work are the region’s best. To have convinced the most hardened and talented people that your work should be selected to represent the year that was, is quite an achievement.
TONE
Challenging
MANDATORIES
Print Ad:
AWARD Logo & website address
Text; AWARD 2007 Call for Entries
Front of Poster:
AWARD Logo & website address
Text; AWARD 2007 Call for Entries
Back of Poster:
Sponsor Logos
Letter from the Chairman
Categories
ADVERTISING REQUIREMENTS
Preferably an award winning campaign
4 Comments
If anyone is stupid enough to enter this please let me know. I’ll let you design and produce an ad campaign for me too. Instead of renumeration you will have the honour of having designed and produced an ad campaign for me.
Advertising has always been thus. Get some interns in, don’t pay them, dangle the carrot of a junior’s job, take all their best work as your own then as if by magic, sorry there are no jobs at present.
‘Anyone can be a star’ philosophy – it’s already happening widely in the global e-community, as seen on http://www.openad.net (although some money is exchanging hands)
It gets better. You get said junior job, spend your loooong days spitting out pamphlets for peanuts (honestly, you’re just lucky to be there right?!) and told the only way to a pay rise is to win awards. No time to do award-winning work? What? You sleep don’t you?!