NAB $10,000 Newspaper Ad of the Month competition: DDB wins December for Sky TV, DraftFCB wins January for Robert Harris
DDB’s Sky TV Arts Channel ‘Jackson Pollock’ concept was December’s Newspaper Ad of the Month winner. Commenting on the cleverly hand scripted long copy material the judges said “it shows a great understanding of the target audience. A nice intelligent read”.
January’s winner was DraftFCB’s latest in the artwork series for Robert Harris coffee. “Good use of the medium and an inspiring way to use the paper – an oasis of art in the newspaper!”, said the judges.
December and January’s judges were James Mok from DraftFCB, LachlanMcPherson from Publicis Mojo and Sarah Walter from The Pond. (Mokabstained from the January vote due to conflict of interest).
Decemberand January’s winning creative teams receive $250 cash with the adssponsored by the NAB into the 2011 Axis Awards. The ads will alsoappear in the “What’s New” section of AdMedia and are now finalists inthe 2010 $10,000 Newspaper Ad of Year competition judged later thisyear. Any ad that’s run in any newspaper around the country is eligibleto enter the competition. Email ideas@nabs.co.nz for competition details.
View all the Finalists in the current Newspaper Ad of the Year series.
December winner:
Sky TV Arts Channel ‘Jackson Pollock’
Executive Creative Director: Toby Talbot
Head of Art/Illustrator: Mike Davison
Copywriter: Simon Vicars
Art Director: James Tucker
Group Account Director: Scott Wallace
Account Director: Danielle Richards
Account Manager: Brad Armstrong
Director of Marketing: Mike Watson
Marketing Manager: Chaz Savage
Marketing Executive: Amber Brown
January winner:
Robert Harris coffee
Executive Creative Director: James Mok
Creative Director: Tony Clewett
Copywriter: Rob Banks
Art Director: Tony Clewett
Traffic Manager: Simon Pengelly
Creative Services Manager: Jason Jones
Agency Producer: Monique Hawkins
Editor: Chris Brooks
Head of Account Service: Fleur Head
Account Director: Kate Heatley
Account Manager: Katie Loverich
Client: Janine Chamley & Jodie Timmins
Illustrator: Janine Wareham – International Rescue
3 Comments
So far that sky stuff is looking safe for the 10k I reckon. Looks great, reads even better. Some cool topical stuff though…
It is nice but feels like I’ve seen it before. Writing turns into scribbles, see inside the mind of a (mad) genius sorta thing. Maybe for an exhibition or a mental health client. Definitely from the UK.
Yeah 3.16 I think I know the ones you’re talking about with Winston Churchill and others. That stuff was all about not discriminating against people with mental illnesses. The sky idea is dark. It’s about kicking these long suffering geniuses when they’re down. Completely different in my book.