More proof creativity sells: Old Spice sales double with latest social media campaign
July 29 2010, 1:26 pm | | No Comments
More proof for sceptical clients out there on the sales power of creativity, reported by Samuel Axon from Mashable:
Youknow those YouTube videos with that manly Old Spice guy and hishilarious responses to Twitter fans? Of course you do. So doeseverybody, it seems, because Old Spice body wash sales have increased107% in the past month in part thanks to that social media marketingcampaign. READ MORE