CAANZ produces Effies call for entries viral video
July 11 2012, 3:32 pm | | 7 Comments
CAANZ has produced an award-winning, persuasive, brand-building, results-getting, call for entries viral video for Effies. Featuring a celebrity cast, a soundtrack recorded by a musician, and AB quintile-targeted pop culture references, the video is intended to be engaged with by consumers on social, digital media engagement channel platforms.
7 Comments
Viral? Really? Seriously? Nah.
classic.
Do not watch that video
I watched 10 seconds and it sucked.
I think anyone who didn’t find this amusing, likely doesn’t know much about advertising,
Who made it?
I think you’re all being very harsh. It worked perfectly for me. The headline told me not to watch the video so I didn’t.
Funny stuff, cute idea.