Beds R Us launches a series of three lullaby-themed radio spots via Y&R New Zealand
May 14 2013, 12:44 pm | | 5 Comments
It’s hard to sleep when something’s weighing on your mind. These ads by Y&R New Zealand for Beds R Us are sung to the tunes of well-known traditional children’s lullabies. The lyrics tell a humorous, poetic story of a mishap that might keep a grown-up awake at night.
5 Comments
I kind of dozed off listening to these.
My ears are bleeding. Terrible campaign.
Laugh out loud.
This is a huge improvement for Y&R.
No, not the ads, but the fact they have finally learned to just post the ads without a laughably overblown press release claiming their own work is brilliant. Keep up the good work guys.
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