Healthcare brand agency Insight New Zealand wins Diabetes account after competitive pitch

Auckland healthcare brand agency, Insight New Zealand, has won Diabetes New Zealand in a competitive pitch against two other agencies.

Diabetes New Zealand is a nationwide, not-for-profit organisation that offers support for people with diabetes as well as educating New Zealanders about the condition. 

Says president of Diabetes New Zealand, Chris Baty: “We invited Insight to the pitch as they had a strong presence in healthcare. In their presentation Insight showed they clearly understood our strategic need, but importantly they backed this up with innovative creative campaign thinking that will take us outside of the box and be unlike anything we are used to seeing in a typical public health campaign.” 

David Anderson, managing partner of Insight says that he is looking forward to working with Diabetes New Zealand, “They are a great bunch of people who know what they need to do. But the scope of the diabetes problem is immense and we look forward to helping them meet that challenge, and make a real difference.”