AN INCONVENIENT SPOOF FOR ECO STORE
September 13 2006, 1:21 pm | | 15 Comments
Whybin\TBWA has developed an Eco Store tie in with Al Gore’s An Inconvenient Truth movie, which opens this week in Auckland.
One of their Eco Store campaigns is: ‘Because Moving Planets is such a
hassle’.
First up is a spoof real estate company Mars Realty run by a Martian
called Zippin Nebula and also Buzz Aldrin.
Says Whybin\TBWA creative director, Andy Blood: “We posted it on trade me yesterday and it got pulled after 1500 visits. Apparently we have to be in possession of what we’re selling. Next up: eBay.”
Creatives: Bob Kerrigan, Scott Kelly, Jessica Neale and Amy Thexton.
Client: Malcolm Rands at Ecostore.
15 Comments
bloody good blood.
A complete joke.
bag a poo
Still cheaper than Bonsonpy ow.
I understand the title case being deliberate, but is that typo on the first line of copy deliberate too?I think the copy could have been a lot better. And the art direction. Oh, and the idea.
Nice. First ad in a while that i’ve genuinely laughed (out loud) at.
Dam it – Whybins & Blood you have done it again. Good work.
ok but been done before in aussie for a charity client. cartoon visuals of a guy trying to taking a dump in zero gravity and a poo floating next to him. other one was an alien coming out of his stomach.think the tagline was ‘look after the planet, space sux’
Well I like it. It made me smile.It takes the true but trite old point about ‘Look after the planet, it’s the only one we’ve got.’ and presents it in a fresh new way.Which is what good advertising does.CL
A pastiche of a real estate flyer is hardly ‘fresh’, dude.
rubbish. But I wouldn’t mind living on mars. I’d be the #1 creative in the campaign brief Mars rankings.
Its TBWA\Whybin now.
Hmm, that’s funny CL, I always thought good advertising sold shit.
Anonymous said… “Hmm, that’s funny CL, I always thought good advertising sold shit.”That’s what pretty-much all advertising does anonymous. Good advertising adds a little more.I think this qualifies. Others don’t.Craig
You’re a placement kid, aren’t you?