DRAFT FCB NAMED FAIRFAX ADMEDIA AGENCY OF THE YEAR, SUGAR GETS INDIE TITLE

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The 2008 FairFax AdMedia agency of the year winners were unveiled at a function in Auckland last night.

AGENCY OF THE YEAR

DraftFCB

Finalists: Colenso BBDO, DDB, Saatchi & Saatchi, TBWA\Whybin.

INDIE AGENCY OF THE YEAR

Sugar

Finalists: Barnes (now Catmur Barnes), JustOne, Mr Smith, Lassoo Media.

MEDIA AGENCY OF THE YEAR

OMD

Finalists: DraftFCB Media, Mediaedge:cia, Starcom.

DIRECT MARKETING AGENCY OF THE YEAR

AIM Proximity

Finalists: JustOne, Rapp Collins Limb Walker, Saatchi & Saatchi.

CEO OF THE YEAR

Neil Livingston (Colenso.99)

Finalists: Bryan Crawford (DraftFCB), Sarah Norrie (G2), Sandy Moore (DDB).

ROOKIE SUIT

Rachael McKenzie (Saatchi & Saatchi)

Finalists: Laura Bathurst (Colenso.99), Daniel Phillips (Saatchi & Saatchi).

WILDCARD

The Hyperfactory.

Also announced were the three 2008 inductees into the Mail Marketing Service AdMedia advertising hall of Fame: Terry King, Len du Chateau, and Terry Christie.

All the details, including photos and judges’ comments, are in AdMedia April, out today.