7 ON CANNES RADIO SHORTLIST
New Zealand has 7 entries shortlisted for the Radio Lions compared to Australia with eleven, with Saatchi & Saatchi New Zealand and DDB Auckland with three each and Colenso BBDO with one.
Entries were down this year for both countries although it seemsconsistent with what many other developed markets have done this yearin Radio. Entries from the US fell from 191 last year to 124 andoverall radio entries were down slightly in 2008. Countries like Norwaydid its part in attempting a turnaround, lifting its entry numbers from38 to 84. Likewise Germany, which was up a little from 97 to 113 thisyear.
Australia won two Radio Lions last year, including the Grand Prix, and New Zealand one.
The Radio winners will be announced on Tuesday night Cannes time.
NEW ZEALAND
Saatchi & Saatchi New Zealand, DB Breweries’ Murphy’s Irish Stout, Incomprehensible
Saatchi & Saatchi New Zealand, TVOne The World’s Fastest Indian Movie Screening, An Inspirational True Story
Saatchi & Saatchi New Zealand, TVNZ, Movie Bruce Almighty, ‘Takeover’
DDB Auckland, Sky TV Knocked Up Movie Premiere, Who’s This?
DDB Auckland, Sky TV Knocked Up Movie Premiere, 17 Weeks
DDB Auckland, Sky TV Knocked Up Movie Premiere, Wrong Number
Colenso BBDO Auckland, NZ International Comedy Festival, Offensive
