TOMPKINS WAKE vs NEW ZEALAND
King Street Advertising’s client Tompkins Wake is a lawfirm who has been having difficulty attracting top lawyers to relocate to Hamilton (Hamilton gets a hard time by the media). They came to the agency wanting a solution to their “situations vacant” ads that weren’t working. This is what they came up with: www.thecaseforhamilton.co.nz
Account team: Chris Williams, Julie Townsend
Creative team/writers: Konrad Smith, Tony Aubrey
Producer: Luc McPake
Design: Megan Baker
Web: Claudia Hill
Media: Kwan Leung
The “letter” above appeared as an ad in Lawtalk and will run in the NBR tomorrow. Check out the video on the website.

4 Comments
They would have to have free chocolate prostitutes before I’d move to Hamilton.
Where’s Hamilton again?
Oh “The Ton” best years of my life…
Oh Come on, Hamilton has all the major motorsport events, cultural festivals, an unpretentious and friendly environment and the ability to travel in and around its environs without having to sit on a motorway for hours. Hamilton has a chocolate factory and it’s only an hour and a half away from Auckland if you really want to smother your prostitutes.