Adidas ‘This is not a jersey’ campaign via TBWA\Whybin, Auckland wins Innova Lotus at Adfest

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IMG_0186.JPGTheAdidas ‘This is not a jersey’ campaign for Adidas All Blacks, createdby TBWA\Whybin, Auckland has won one of only three Innova Lotus awardsat Adfest, presented last night.

Other winners from Australasiaincluded Leo Burnett, Melbourne, which took out the Radio Lotus Best ofShow for their hilarious ‘Non Stop Talking’ campaign for Connex. Thecampaign also won won a Gold and two Silvers. Also in Radio, Grey Melbourne won a Silver Lotus for their TAC ‘Pictures of You’ campaign.

The Schweppes ‘Burst’ spot via GPYR Melbourne won a Gold Film Lotus.

DDB Sydney won a Gold Outdoor Lotus for McDonalds bustop.

Euro Sydney won a Silver Cyber Lotus for their Sony ‘Quantum of Solace’ mobile campaign.

Last but not least, Clemenger BBDO, Melbourne took out Adfest 2009 Direct Agency of the Year.

Download the full list of awards from last night:

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