Four Promo shortlists for TBWA\Whybin\Tequila
New Zealand has picked up 11 of the 143 shortlisted entries for the 2009 Promo Lions, a slight drop on the 14 shortlists it scored last year. TBWA\Whybin\Tequila picked up four shortlists, two for Adidas New Zealand Rugby Union, ‘Adiduck’ and ‘Adithread’, one for Flossie Media Group, ‘Man Vending Machine’ and one for Preventing Violence New Zealand, ‘Barcode’. Colenso BBDO (one with AIM Proximity) and DDB picked up two shortlists each while the remaining went to Saatchi & Saatchi Auckland, Rapp New Zealand and Clemenger BBDO Wellington.
Entries from NewZealand decreased with 21 this year, down from 33 the previous year.
Australia was represented on the jury by BMF art directorShane Bradnick, while there was no juror from New Zealand. See below for thefull list.
New Zealand
* Saatchi & Saatchi Auckland, Rodney District Council,’Grenade’
* TBWA\Whybin\Tequila, Flossie Media Group, ‘Man VendingMachine’
* TBWA\Whybin, Adidas New Zealand/New Zealand Rugby Union,’Adiduck’
* TBWA\Whybin, Adidas New Zealand/New Zealand Rugby Union,’Adithread’
* TBWA\Whybin\Tequila Auckland, Preventing Violence NewZealand, ‘Barcode’
* Rapp New Zealand, McDonald’s, ‘My Greatest Feat’
* DDB Auckland, Pascall, ‘When Will The Fruit Burst’ (Bestuse of print and standard outdoor)
* DDB Auckland, Pascall, ‘Fruit Burst’ (FMCG)
* Colenso BBDO/AIM Proximity Auckland, Yellow, ‘Treehouse Restaurant’
* Colenso BBDO Auckland, Deadline Express Couriers, ‘ReversePass the Parcel’
* Clemenger BBDO Wellington, New Zealand Transport Agency,’Distracted Drivers’
Australia
* Lowe Sydney, Football Federation Australia, ‘The Missing’H”
* Clemenger BBDO Melbourne/CSM Melbourne, Foster’s Group,’Carlton Draught Plastic Cup’
* Clemenger BBDO Melbourne, Four’n Twenty, ‘Magic SaladPlate'(alternative media: small scale)
* Clemenger BBDO Melbourne, Four n’Twenty, ‘Magic SaladPlate’ (fast moving consumer goods)
* Clemenger BBDO Melbourne, Foster’s Group, ‘Drop the Bomb'(event and field marketing)
* Clemenger BBDO Melbourne, Starburst, ‘Leftover Sugar’
* Clemenger BBDO Melbourne/CSM Melbourne, Foster’s Group,’Carlton Draught Plastic Cup’ (alcoholic and non-alcoholic drinks)
* Clemenger BBDO Melbourne, Foster’s Group, ‘Drop the Bomb'(alcoholic and non-alcoholic drinks)
* Clemenger BBDO Melbourne, Foster’s Group, ‘Team Dry’ (bestintegrated campaign led by sales promotion)
* Leo Burnett Sydney, WWF, ‘Vote Earth’ (event and fieldmarketing)
* Leo Burnett Sydney, WWF, ‘Vote Earth’ (charities)
* Leo Burnett Sydney, WWF, ‘Vote Earth Monuments’
* Euro RSCG, Cancer Council Australia, ‘Save Your Skin’
* Euro RSCG, Sony, ‘Quantum Code’
* BMF Sydney, Lion Nathan, ‘TED696 Project’
* BMF Sydney, Lion Nathan, ‘TED 696 Project’ (alcoholic andnon-alcoholic drinks)
* Droga5 Australia, Virgin Mobile, ‘Right Music Wrongs'(digital media in a promotional campaign)
* Droga5 Australia, Virgin Mobile Australia, ‘Right MusicWrongs’ (best integrated campaign led by sales promotion)
* Saatchi & Saatchi, Lion Nathan, ‘Carb Relief’
* Happy Soldiers, Zuji, ‘Zuji Beans’ (travel, entertainmentand leisure)
* Happy Soldiers, Zuji, ‘Zuji Beans’ (best integratedcampaign led by sales promotion)
* Whybin\TBWA\Tequila, Australian Network to Ban Landmines,’Lost Sock Appeal’
* George Patterson Y&R Melbourne, Schweppes SpringValley, ‘Save Your Sensible’