‘Yellow Treehouse’ and ‘This is not a Jersey’ shortlisted for Titanium/Integrated Lions

New Zealand has two shots atpicking up a coveted Titanium/Integrated Lion with TBWA\Whybin\TequilaAuckland’s Adidas/New Zealand Rugby ‘This in not a Jersey/Adithread’ campaign andColenso BBDO Auckland for Yellow ‘Treehouse Restaurant’.

There were only 23 campaigns shortlistedin Titanium/Integrated. The USA dominated the shortlist with 14 entriesfollowed by Australia, New Zealand and South Africa with two each, while Canada, Germany and the UK had one apiece. New Zealand submitted six entriesof the 403 campaigns submitted for the category.

Chairman of the Jury is Australia’s David Droga, founder and creativechairman of Droga5, while New Zealand is represented by Andy Blood, groupexecutive creative director of TBWA\Whybin\Tequila.

New Zealand

CLIENT: YELLOW PAGES NEW ZEALAND

CAMPAIGN: YELLOW TREEHOUSE

AGENCIES: COLENSO BBDO / AIM PROXIMTY, AUCKLAND

CLIENT: ADIDAS/NEW ZEALAND RUGBY

CAMPAIGN: THIS IS NOT A JERSEY/ADITHREAD

AGENCIES: TBWA\WHYBIN\TEQUILA, AUCKLAND