Play live with Iggy Pop – thanks to Orcon
October 8 2009, 1:07 pm | | 2 Comments
First in a series of ads via Special, Auckland, looking for 8 musiciansthat want to re-record ‘The Passenger’ with Iggy Pop. This one off liveevent will be made possible by Orcon’s super fast broadband.
Agency: Special, Auckland
Creative Director/art director: Tony Bradbourne
Creative Director/copywriter: Rob Jack
Creative Director/art director: Heath Lowe
Agency Producer: Sascha Mortimer
Director: Darryl Ward
Producer: Matt Noonan
Production Company: Curious Film
2 Comments
Just read Iggy’s bio – don’t play bass, they all die. Genius idea anyway.
What brand would want to be aligned with this old has been. And if so are Orcon targeting old rockers and the 50 plus crowd? Or young people? Not sure if young people are into this old rocker.
Not very mass media either.
Maybe Orcon are going to become the broadband for the music industry?