Nick Garrett confirmed for MD role at Colenso

Clemenger Group has confirmed the CB blog report on November 30 that Nick Garrett will be joining as managing director of Colenso BBDO beginning March 1st, 2010. 

Garrett joins the agency from BMF Sydney, one of the most creatively driven and awarded agencies in Australia, and the country’s largest Indy agency with more than 200 staff.  He is a senior member of management at BMF running major business including the award winning work for Tooheys Extra Dry from Lion Nathan.

Clemenger Group CEO Jim Moser says the intensive recruitment processbegan six months ago, and that Garrett was the unanimous choice of thesenior management at Colenso BBDO: “Nick Garrett is one of themost highly respected and accomplished leaders in the Australasianmarket.  He has embraced the massive changes in communications todaythat is evidenced by the work he has driven for brands such as TooheysExtra Dry, Sony Playstation and many others.  This is a role that istailor-made for Nick taking advantage of his passion for great creativework and brilliant results for clients.  We’re thrilled to have himhere.”

Adds Nick Worthington, Colenso BBDO executive creative director: “There was an instant chemistry with Nick. He’s intenseand very serious about great work, and clearly on the same path asColenso in his belief that some of the best and most progressive workis coming out of this region. I think he’ll be a great fit and I knowwe’ll do some great work and I’m pretty damn sure we’ll have a lot offun doing it.”

Thirty-five year old Garrett is Australian-bornbut was raised in the UK and started his career in a graduate traineeprogramme in London.  After working at two very successful agenciesthere, he moved to Sydney with TBWA\Chiat working on accounts such asSony Playstation, Mars and Absolut.  Five years later, he relocated tothe US with the same agency based out of LA before returning to Sydneyto join BMF a few years later.

Commenting on his appointment Garrett says: “It is a great honour to join an agency like Colenso. Aftertalking to them it was clear we had a lot in common because I, likethem, am most passionate about the work and helping great ideas happen.I am really looking forward to meeting all my new colleagues in thecoming months and getting stuck in.”

Moser says Garrett will bringstrong leadership to Colenso BBDO and believes he will continue theexceptional success of the agency that has been developed underoutgoing MD Brent Smart.