Republik creates Forza 3 ‘Toolbox’ for Xbox 360
December 14 2009, 7:04 pm | | 5 Comments
Forza Motorsport 3 now comes with over 400 fully tunable cars, as illustrated in this print ad from Republik Auckland.
Creative Director: Andrew Sims
Copywriter: Duncan Blair
Art Director: Greg Wylie
Account Manager: Paul McNamara
5 Comments
Not only have toolboxes been done a few years back, I think they’ve been done by Republik. Maybe even on the same account.
Type got used last year too. So did photography. And graphic design.
Reminds me of the Swiss Army knife ad where it was just the swiss army knife in the toolbox. It’s nice, but feels like a missed opportunity on this one to do something great.
can I score the toolbox? my plastic black and decker one is absolute shite
The pixel ones a few years back were good though.