Perez Hilton digs Colenso’s ‘Hung like a billboard’
Colenso BBDO’s Hung outdoor for TVNZ is being noticed on the other side of the world. Hollywood’s own celebrity gossip-extraordinaire, Perez Hilton, who saw it on Bestads last week, sent the email below off to his kazillion fans with the subject title ‘now that’s what we call advertising’:
LOLs!
Check out the billboard for HBO’s Hung down in New Zealand.
We like the way those kinky Kiwis think! [Image via Best Ads On TV.]
It has also been featured on The Cool Hunter.
EXECUTIVE CREATIVE DIRECTOR – NICK WORTHINGTON
CREATIVE DIRECTOR – STEVE COCHRANE
CREATIVES- KIM RAGAN, REBECCA JOHNSON-POND
GROUP ACCOUNT DIRECTOR – LOU KUEGLER
ACCOUNT DIRECTOR – CELESTE PULMAN
PRODUCER – GABRIELLE BUCKLE
RETOUCHING – KEVIN HYDE
CLIENT – TIM AITKEN, CHARLOTTE FINDLAY (TVNZ)
9 Comments
…That’s offensive :/
but funny 🙂
Gee. That must have been difficult to come up with
What a great brief that would have been. And what a lame idea. Have to feel sorry for the client on this one.
Weak. The Hung bboard on K’Rd is better.
I think as a piece of communication it definitely works but I’m sure it could have been funnier.
Obviously Perez Hilton won’t be on any award jury anytime soon.
not sure if ‘easy’ is even a valid criticism.
it might have been an easy one to come up with but that doesn’t mean you’ll be able to take your eyes off it when you walk down the street. and at the end of the day that’s what matters.
all the same, i like the hung billboard where they’ve used the billboard’s pillar better. you do a double take on that one.
This billboard makes me feel uncomfortable. Perhaps even question my sexuality. It doesn’t make me want to watch a TV show. But it has left me with an odd compulsion to see what’s up at Family this weekend and maybe give that whole thing a try. Quite persuasive advertising. Well done.
The idea is very similar to Mr Hilton, both are huge cocks.