US, Sydney takes Nike business off Mojo – major Socceroos and All Whites campaigns planned in lead-up to the Soccer World Cup in South Africa
March 26 2010, 9:22 pm | | 9 Comments
EXCLUSIVE- Campaign Brief can reveal that the prized Nike Australia and NZ business has movedfrom Publicis Mojo – where it has been since October 2002 – to US,Sydney.
The business was won after a secret two way pitch against the incumbent – no other agencies were invited.
Agencycreative partner Josh Moore (pictured), a kiwi who worked at Mojo, Saatchi’s and Lowe in NZ several years ago – told Campaign Brief: “Our firsttwo campaigns will be for the Socceroos and the All Whites for theWorld Cup. We are ecstatic as the significant budgets involved willmean we can bring sizable campaigns into both markets.”
9 Comments
Well done Josh. What a coup. I always knew you were a genius, nice to see you hitting the big time. I hope you come back and work in the NZ industry again soon.
Nothing great about Asia Pacific Nike as a client. They don’t even know the value that was in their SB range. Ha. What a joke.
sheeeeeeeeeeiiiiiiit
Good stuff josh
On ya Josh. One of the smartest thinkers I’ve ever worked with.
Genius…that’s high praise indeed.
Don’t go getting a big head now Josh.
Tu meke G12.
Nice work Moorivich!
Stunning result Josh. Well done mate. (Belated)