Naked’s Persil cleans up March Ad of the Month
An Earth Hour ad for Persil produced by Naked Communications, Sydney is the March Newspaper Ad of the Month winner.
This month’s judges were Rod Prosser, JWT and Mike Davison, freelance – previously Head of Art at DDB. The judges thought the ad was “Topical, simple and funny”.
Client: Unilever (Persil)
Agency: Naked Communications, Sydney
Creatives: Sesh Moodley & Paul Swann
Designer: Kelly O’Rourke
Photographer: Chris Barlow
Naked’s winning creative team receives $250 cash and the ad will be sponsored by the NAB into the 2011 Axis Awards. The ad also appears in the “What’s New” section of AdMedia and becomes a Finalist in the 09/10 $10,000 Newspaper Ad of the Year competition. Any ad that’s run in any newspaper around the country is eligible to enter the competition. Email ideas@nabs.co.nz for competition details.
View all the Finalists in the current Newspaper Ad of the Year series at the NAB website.
9 Comments
OMG. Really original guys.
Didn’t we deal with this over the Veet Bush thing? This is meant to be encouraging and awarding New Zealand agencies, innit?
Bad decision.
No surprises – Clems footy ad pulled from the blog. No doubt Martin and team at RWC Ltd didn’t want their stuff copping shite ….dumb to post that kind of work in the 1st place. #dusterfail
if you did something better, post a link.
If it looks like something else, post a link.
If not, http://tiny.cc/creativenews
Not a bad idea but looks like it was crafted Microsoft Word.
Weak idea, weak execution, another client suckered
10:03pm – yeah I saw that too. Clems, here’s a simple rule: every time you PR work and then withdraw it, it results in you looking like knobjockeys.
“Topical, simple and funny”
I’d agree with topical, and simple.
I only caught a glimpse, but the font on RWC ad looks very similar to comic sans. Says it all really.