DraftFCB makes key senior appointments

May 13 2010, 4:53 pm | BY Lynchy | 3 Comments

aoty_photo.jpgDraftFCB are planning for the future with senior appointments in two new roles within the agency.

After a two and half year search, recent arrival to New Zealand, Kamran Kazalbash has been appointed as the General Manager of Retail at DraftFCB. With an extensive retail / FMCG background from leading key initiatives for Tesco in the UK, Kamran will take responsibility for leading the continued development and evolution of DRAFTFCB’s retail capability across their entire retail portfolio, initially focusing on the Whitcoulls, Westfield, and Noel Leeming Group accounts. 

Bryan Crawford, Chairman and Group CEO DraftFCB, said “We’re thrilled to have Kamran join DraftFCB to further develop and enhance our retail offering. It’s important that we continue to add value to our clients both at a strategic and operational efficiency level, and with a retail operation bigger than most specialist retail agencies we wanted someone with a proven track record”. 

“Kamran’s previous experience in New Zealand and abroad will be a welcome addition to the team. He knows retail advertising and strategy intimately, has solid experience with online retailing, loyalty schemes, in-store execution and is ultimately focused on delivering clear business results. Quite frankly, we’re lucky to have nabbed him.”

Asked about the move Kamran Kazalbash commented “The client list at DraftFCB is enviable to say the least, they already have an impressive retail operation, a first class line-up of retail talent in the agency, and they’re New Zealand’s Agency of the Year – this was an opportunity too good to turn down.”

DraftFCB is also pleased to announce that Angela Spain will be coming on board as General Manager of Public Relations. The public relations team at DraftFCB has been going from strength to strength, and Angela’s arrival from Professional Public Relations will add to this growth. Angela and the PR team will continue work on existing clients such as Coca Cola, Cerebos Gregg’s, MasterCard, and the Ministry of Health, whilst building the overall PR offering at DraftFCB.  

Angela is also excited about the challenge of heading up an integrated public relations offering and scope of her new role, “DraftFCB has arguably the best integrated communications offering of any agency in New Zealand. I am excited about the opportunity to ensure PR is part of the strategic planning process at the start of large creative campaigns.  I’ve worked with many blue chip clients across a broad range of sectors and I look forward to bringing that experience to DraftFCB’s equally high caliber portfolio. With access to the full spectrum of communication resource in house I can’t wait to get stuck in and grow this already strong PR business.”   

Bryan Crawford sees these two appointments as vitally important in building on the success that DraftFCB have enjoyed over the last four years. 

 

“Since 2006 DraftFCB has enjoyed phenomenal growth, well in excess of 100% in fact, by delivering outstanding business outcomes for our clients and by working as a team. But to reach the next level we need to have the right people in the right roles. We’ve thought very hard about the group structure and then searched long and hard to fill these two positions so we are looking forward to having Kamran and Angela onboard to provide leadership and fresh ideas; they are a vital part of our long term plans for the agency”. 

DraftFCB are also currently conducting a global search for a new Managing Director and expect to make an announcement soon.