Mojo hires kiwi expat Fran Clayton – ex Saatchi’s New York – as regional leader of discovery
Kiwi expat FranClayton, formerly worldwide director Xploring at Saatchi & Saatchi,has joined Mojo as the agency’s regional leader of discovery.
Claytonhas recently returned from New York, where she led a global network ofplanners to deliver strategic insight for global clients includingToyota, Proctor & Gamble, General Mills, Sony Ericsson and MeadJohnson.
Mojo chairman Graeme Wills said that Clayton’sappointment would significantly add to the strategic capability ofMojo: “The quality of our insights drives the quality of our work andthe results for our clients. A rigorous, progressive Discovery processis at the heart of that,” he said.
“Fran is a passionatelycurious, talented individual, and we’re delighted to welcome her backto Mojo in this significant leadership role.”
Clayton began her planning career at Mojo in New Zealand, so it is ahomecoming of sorts for the global nomad who has initiated, implementedand published projects such as Beauty Behind the Veil in the MiddleEast, The New Youth of Russia, The Value of Home in America, and aglobal point of view on luxury in the post-GFC economic reality.
13 Comments
Welcome, welcome, but can we please stop making up stupid titles for ourselves in this industry?
“What do you do?”
“I’m a Leader of Discovery”
*tumble weed*
Fran, I’ve lost my keys… can you help?
You’ve joined a sinking ship Fran!!
You’re about to DISCOVER that HMS Mojos haven’t had a decent campaign for about 2 years. Oh Dear!!
Gave me flashbacks to going down the slides at the Discovery Centre in Wellington.
What if someone else wants to discover something? Do they need sign off?
Do they give Fran an extra large magnifying glass?
…..didn’t fancy the S&S office in NZ then ??
Congrats from the Group Global Head of Wankovery
What’s happened to the loft?
Job number 1
Discover what F@ck the Speights Traverse commercial was all about.
Good Luck 🙂
Great comedy. I imagine the reaction from clients will be the same. Why do we think people will fall for this bollocks?
Reminds me of my job as “Petroleum Transfer Technician” down at Shell Beach Road.
Congrats Fran – you’ll be missed but always welcome for a glass of vino.