Special Group, Auckland’s ‘Living Office’ online banner wins the September IAB BollyAward

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ORCON LIVING BANNER STILLS10.jpgSpecial Group has won the September IAB BollyAward for Orcon’s Living Office online banner ad, taking away four bottles of Champagne Bollinger to help them celebrate.

The innovative Orcon banner was a clear favourite with the judges: “Sawthis online and instantly caught my eye and definitely invites to play.Good use of rich media with a clever use of technology without thetechnology ever getting in the way. Playful way of depicting life inbusiness in an Orcon sort of way,” says James Mok, executive creativedirector of DraftFCB.

“The Orcon ad started well then just got better and better. Soundwas especially well done, particularly the bloke welcoming the newreceptionist,” says Vaughn Davis, creative director of Y&R.

Orcon Broadband

Agency: Special Group, Auckland

Copywriter: Rob Jack

Art Director: Tony Bradbourne

Digital Creative: Lee Burrow

Production Companies: Exposure

and Salt Interactive

The BollyAwards are all about encouraging great online creative andAlisa Higgins, IAB’s marketing manager, says there’s been a bigimprovement in the quality of entries since the awards were bornearlier this year.