Special creates an eco billboard for Ecostore
September 27 2010, 11:43 am | | 7 Comments
ecostore make highly effective, plant based, eco cleaning products. Topromote their September sale, Special Group New Zealand made abillboard from the skins other companies had thrown away.
The billboard was the top Outdoor pick on Bestads last week.
7 Comments
I’ve seen more attractive ransom notes.
Pretty sure I saw a recycled billboard in the UK during the 1990s. From memory, the brand was Ecover (might be wrong on that though).
Still one of the nicest 50% off ads I’ve ever seen.
I think it looks great and perfect fit for the brand.
Or just use the back of an old one and make it look nice.
Pretty obvious idea for the client – but even still the amount of awards and props these guys are getting is ridiculous…..well done guys great work. Only a matter of time before they secure a significant blue chip account. Special seem to be on fire!
I know this sounds hollow without a link but I am sure I’ve seen this idea before.