New shop Contagion to partner Publicis umbrella operation Vivaki on Tourism NZ business
Dean Taylor and his wife Bridget, who returned to New Zealand from Singapore last month, have confirmed earlier reports they have formed a new social media company called Contagion. And effective from October, Contagion will partner with Vivaki (the Publicis umbrella operation that oversees Starcom, ZenithOptimedia & Razorfish in NZ & Australia) to lead the Tourism New Zealand business won by Razorfish.
Specifically, Dean Taylor will take a strategic oversight role on theTourism New Zealand business across all the global Razorfish campaignactivity, and work closely with TNZ creative partners Assignment andHill & Knowlton.
Says Vivaki chairman Kevin Malloy: “I amdelighted to be working with Dean, we see the Contagion role as a keypart of the overall mix on Tourism New Zealand in these times of greatmedia change.”
9 Comments
Good work Bridget. Show the big 4 for not hiring you.
Clearly Dean wasn’t responsible for the press releases from Saatchi during his time there…no hype, no styly black and white photography, just the facts. Good luck to you two.
Probably time for a few celebratory drinks in SPQR, go for a spin in the car down Ponsonby Rd….
Dean I think you need a new publicity shot mate.
So what’s Bridget doing? Eyeing up the host’s chair on The Ad Show?
11:33pm – hahahaha
Good to see you two back in NZ. But Dean, don’t come out swinging at what big agencies do with digital when you have no cred’s in this area. After you’ve done some great things, then maybe have a shot. But right now you are an old school guy, through and through, until proven otherwise.
Branding yourself as something doesn’t make you new school. It didn’t work for Gardiner, it won’t work for you either.
Jeez 8.08. Someone’s feeling threatened.
Does sound threatened. But whoever (808) posted that point is quite right, there is a trend of that stuff going round at the moment – look at Rocky and Droga5. Not exactly the creds to be peddling ideas and “social movements”….