Aaron Goldring takes CD gig at RAPP Tribal as Wayne and Kim Pick head for RAPP New York

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Aaron Goldring-web.jpgAaron Goldring (left) has taken the helm as creative director of RAPP Tribal New Zealand, replacing creative duo executive creative director Wayne and Kim Pick, who depart for RAPP in New York where Wayne will take up a global creative director role for major client Hewlett Packard.

Goldring was formerly deputy CD at Tribal DDB since his arrival in 2009 and previously was Head of Interactive Art at AIM Proximity. He will oversee a combined team of over 20 direct and digital creatives.

Creative duo, executive creative director Wayne and Kim Pick, depart for RAPP in New York where Wayne will take up a global creative director role for major client Hewlett Packard.

Robert Limb-web.jpgIan Haworth, RAPP’s global chief creative officer says he is very excited to have Wayne make the move to New York: “Wayne has done a truly phenomenal job in New Zealand, and this move is a great chance for us to have him to spread his magic on a worldwide basis.”

RAPP and Tribal DDB merged into a single agency in August, with a staff of more than 60 and a blue chip client roster including Telecom, ANZ New Zealand, McDonald’s, Yellow, Cadbury, CIGNA, Volkswagen, NZ Lotteries, Loyalty NZ and Wattie’s. The move to fuse both direct and digital disciplines into one agency under the leadership of managing director Robert Limb (left) was in response to client demands to deliver a streamlined offering for DDB Group clients.

Client service director Maggie Christie will lead a team of 12, while the RAPP Tribal planning department has been bolstered by head of digital Dan Stoneham and head of CRM planning  Emma McLean. A creative services director will also be appointed to head up a growing team of producers, designers and developers.

Sean Keaney continues to lead the RAPP Tribal Wellington team of ten.

Says Limb: “Our senior management team reflects our goal to deliver seamless digital and direct creative, planning and production firepower within the DDB Group. We’ve got top talent and well honed expertise.”