A very good year: Special Group + Colenso BBDO share NBR’s 2010 NZ Agency of the Year title
November 30 2010, 9:46 am | | 14 Comments

After a ripping 2010 from both Colenso BBDO and Special Group, the NBR judges couldn’t decide between them – awarded them both the Agency of the Year title.
They’re two very different agencies with two very different types of success – both top-notch, according to the NBR citation.
Shine and DraftFCB round out NBR’s hot list.

14 Comments
Shine. Really?
Well done to all agencies.
Wheres DDB though?
11:06 Yes Shine. What part of the article didn’t you understand?
Fair play to Colenso. Although as a business, they’re minnows compared to 99, FCB or DDB. Speaking of which, DDB should be right up there. Look at their work. Look at FCB’s. Joke.
DDB did a no show at effies which probably didnt help.
They’re so Special they can’t even hold onto their business – yes they can win awards, but they can’t deliver results for their clients. Just ask Orcon.
It’s great to see small agencies like Shine getting stuck in and moulding into something more than a small shop with a couple of clients.
Good on them. Well done.
The Rabo Direct ads are quite nice, cheeky, funny….
DDB don’t deserve to be there. All they have is creative. The rest of the place has been a shambles this year. People coming and going all over the place.
DDB definitely doesnt deserve to be there. Mowdays’ made a difference but not enough. Shine’s mammoth stuff is funny – the ad with the sand and sunscreen.
99 needs some recognition tho.
Colenso’s done well, Special more so. Surprised NBR didn’t give it to one or the other?
Good compromise. I hear Hazel has the say in who wins. DDB must be spewing though.
DDB shouldn’t be spewing. They know why they’re not there just like the rest of us do.
Well done special. Next year you might even knock out colenso completely.
Well done HAzel. Good choice. Good to see you’re not suckered in by a certain agency’s blow arse press releases.