Barnes, Catmur & Friends wins May Newspaper Ad of the Month for Hell Pizza ‘Osama’ ad
Barnes, Catmur & Friends‘ ‘Osama’ ad for Hell Pizza has won the May NAB Newspaper Advertisement of the Month.
The ad, which fed off the fast breaking news of bin Laden’s death, was the judges’ favourite. “Quick, simple and very topical – plus good punctuation!” was their verdict.
The May Ad of the Month judges were Angus Wardlaw – Wag The Dog/Film Construction, Dave Brown – AUT Ad Creativity and Guy Denniston – Publicis Mojo.
Credits for May’s winning ad are:
Client – Hell Pizza
Agency – Barnes, Catmur & Friends
Executive Creative Directors – Daniel Barnes & Paul Catmur
Copywriter – Paul Catmur
Art Director – Crispin Schuberth
Account Director – Sally Willis
Media Planning – Monica Wales
Barnes, Catmur & Friends’ creative team will receive $250 cash with the ad sponsored by the NAB into the 2012 Axis Awards. The ad also appears in the “What’s New” section of AdMedia and becomes a Finalist in the 2011 $10,000 Newspaper Ad of Year competition. Any ad that’s run in any newspaper around the country is eligible to enter the competition. Email ideas@nabs.co.nz for competition details.

2 Comments
Hellova good idea!
Commas or not, watch this ad clean up at the awards shows ladies.
This is just the beginning.