Paolo Rotondo from Waitemata Films shoots flightless bird for Auckland City Mission
July 5 2011, 12:03 pm | | 8 Comments
This year’s Auckland City Mission TVC has been entrusted to director Paolo Rotondo of Waitemata Films.
The annual campaign is widely considered to be the best of the charity scripts with past campaigns attracting high profile directors and a few gongs too. The TVC will form part of a fully integrated campaign that will run through the month of July.
Working closely with the talented team from Publicis Mojo, Paolo has crafted a visually rich, emotive piece of visual storytelling.

8 Comments
Started well but descended into cheddar.
Nice work Paolo!
What a little cutie pie. Awesome ad – Great idea, wicked execution, captivating music.
I like. Well done fellers.
5:59. Nice comment to yourself Paolo/Waitemata guys. In the future you should learn from us agency folk and tone down the praise. It will make it believable.
good song
nice ad, wonder if they used this as reference?
http://www.tweenbots.com
Did anyone ever find that moose?
Cute idea. well shot. great song.
nice