Clemenger BBDO, Wellington scores D&AD Yellow Pencil for NZTA ‘Ghost Chips’ campaign
April 20 2012, 9:00 am | | 7 Comments
Clemenger BBDO, Wellington scored New Zealand’s sole Yellow Pencil at D&AD for the NZ Transport Agency ‘Ghost Chips’ campaign in the Integrated & Earned Media category.
JWT Melbourne scored two Yellow Pencils in the Mobile Marketing category for the Melbourne Writers’ Festival ‘Wi-Fiction’ campaign, while 303Lowe Sydney/Perth won a Yellow Pencil for the Ikea Catalogue ‘Rent’ campaign in the Direct category. The Melbourne Writers’ Festival campaign scored pencils in the Writing for Mobile category as well as the Mobile Campaign & Mobile Advertising category.
7 Comments
Yellow pencil? Pfffttt. Didn’t get an Axis gold, did it?
Congratulations to all involved – brilliant piece of work and well deserved. Shame you couldn’t get the big one, Axis of course, but D&AD is a good second best.
Axis is a joke. A local bitch fight. D&AD is the real standard. Good work Ghost chips, well deserved. NZ Ad of the Year by far…far.
So what did win at Axis?
so what did win at axis?…..didn’t you know what won the grand axis! it was the campaign where you put your face into a web site and it matched a dog to your face, you know the one…..that one, how could you forget……it’s was so memorable.
Oh yes. That must have been the most important campaign to win the big one since ‘Bad Squirrel.’ Y’all remember ‘Bad Squirrel’ doncha? Now there’s a campaign that made a difference.
Yes I remember Bad Squirrel it was quite funny.