Hell Pizza promotes ‘Pizza Roulette’ deal in new TV commercial via Barnes Catmur & Friends
May 1 2012, 4:14 pm | | 5 Comments
As part of its campaign to promote Hell Pizza Roulette Barnes, Catmur & Friends Auckland produced this TVC to encourage self harm amongst pizza lovers.
At no extra cost you can have one drop of HELL FIRE on a random slice of any pizza. It’s as strong as pepper spray. Look out, Granny.

5 Comments
Great product offer – that’s the real big idea here. And the TVC pushing it is not bad at all either. Good work.
Were we watching the same ad? That was terrible.
Agree, the product offer is a great idea though.
Yes, really. I think this Satan-as-presenter schtick has real potential too. I expect to see more of him.
For the record, I do not work for CB and never have, though I do like a fair bit of their work. I have met Paul Catmur a couple of times, but don’t know Mr Barnes at all.
I like that Catmur found someone to play himself in the lead role.
He does have some of Catmur’s mannerisms. Uncanny.