2degrees creates Mother’s Day Menu in new Facebook campaign via Whybin\TBWA
May 11 2012, 12:54 pm | | 10 Comments
Breakfast in bed is a Mother’s Day staple, but let’s face it, cold toast with a swipe of marmalade just doesn’t cut it.
So this Mother’s Day the folk at 2degrees decided to do something special to make Mother’s Day 2degrees better in a campaign via Whybin\TBWA Auckland .
Mums simply fill out what they’d love to eat for brekkie using a checklist, then hang it on their bedroom door for the kids.
It’s out on Facebook today, meaning children have the whole of Saturday to prepare their mum a perfect breakfast in bed.



10 Comments
Nice! Love George Clooney reference.
Is this a Tom & Beth special? Cuuute.
Simple and smart, me like.
Nice work!
I like how they PR’d this twice
Fun idea. Cool.
Rad idea – I wish I could rewind Mother’s Day.
Sweet idea guys. Simple.
Wow, it has over 30 likes on Facebook!
I don’t understand the tenuous link to 2degrees.