Maggie Christie joins Colenso BBDO/Aim Proximity as director of integration
Colenso BBDO and Aim Proximity have appointed Maggie Christie to the role of director of integration across both Colenso BBDO and Aim Proximity at 100 College Hill.
Her primary responsibility will be ensuring that Colenso BBDO/Aim Proximity provides the highest level of integrated communications for their clients.
Christie will also be responsible for managing and building the direct marketing (direct, CRM, data) resources including overall responsibility for Aim Proximity only clients.
Christie has worked on both the client and agency side of the business in Europe, North America and New Zealand. Her experience spans financial services (Lloyds Insurance, UDC Finance), telecommunications (Telecom and Vodafone), utilities (Contact Energy), loyalty programmes (Loyalty New Zealand – Fly Buys) and many other industries (Yellow, SkyCity, etc.).
Says Jim Moser, Clemenger Group New Zealand CEO: “Maggie is a perfect fit for Colenso and Proximity. She is highly experienced, extremely knowledgeable in all aspects of direct and a strong believer in and supporter of the highly integrated model of Colenso BBDO and Aim Proximity. She will be an excellent cultural fit for our staff and our clients. We’re thrilled to have her join the team.”
Says Christie: “It’s an exciting opportunity. With technology changing the way we communicate we need to refine what we are able to provide, not only for our clients but also for their customers. This role ensures we link multiple channels together and maximise our marketing efforts, which will equal greater results.”
Nick Garrett added: “Maggie is awesome and has already made a big difference internally and externally in the two months she has been with us and I love working with her. If success is defined by finding an unfair percentage of the talented and nice people then Maggie’s addition to the team puts us in good stead.”
Christie began her new role at Colenso BBDO and Aim Proximity in late-March 2012.
5 Comments
A truly lovely person… quite hard to find in advertsing these day. Good on you Maggie!
Congratulations Maggie . You got it bang on Nick ,super talented and nice with it .A great catch indeed .
I agree. Maggie is a lovely woman. Maybe I’m lucky, but most people I know working in advertising are really nice people. Sure there are some knobs, but the majority aren’t. We get a bad rap for no reason.
Great hire – Mags is awesome.
Really?: Congratulations, you are lucky. You’ve obviously not been in the business long. Most end up knobs… Very few end up nice.