8 New Zealand entries make the cut at Shortlist stage of Outdoor Lions; but zilch in Mobile Lions and Effectiveness Lions
8 New Zealand entries out of a world total of 583 have made the cut at the Shortlist stage of the Outdoor Lions.
Colenso BBDO Auckland was shortlisted three times, one for DB Export Dry ‘The Wine List’, one for Monteith’s Crushed Cider ‘Twig’ and one for Mountain Dew ‘Skate Pinball’; Whybin\TBWA Auckland was shortlisted twice, one for Visa ‘Welly on a Plate’, the other for St Matthews in the City ‘Mary Christmas’; Y&R Auckland was shortlisted for Icebreaker ‘Sheep’; Publicis Mojo Auckland was shortlisted for Greenpeace ‘Oil on Canvas’; and Clemenger BBDO Wellington for Loyalty NZ ‘Fly Buys Music’.
VIEW THE OUTDOOR SHORTLIST: Outdoor Shortlist – CL2012.xls
However, no NZ entries made the cut for the Mile Lions and the Creative Effectiveness Lions.

2 Comments
not a good year for NZ then.
Hope for the hopeless.