CB Poll: Chipotle ‘Back to the Start’ won the 2012 Cannes Film Grand Prix – but did it deserve to?



It’s nearly a week after the end of the Cannes International Festival of Creativity, you’ve had time to mull over the winners, so do you agree with the judges that Chipotle ‘Back to the Start’, via CAA Los Angeles, was worthy of the Cannes Film Grand Prix?
Or do you think it should have gone to The Guardian ‘Three Little Pigs’ from BBH London?
Or Canal+ ‘The Bear’ via our French friends at BETC Paris?
Or what about the hilarious BGH Air Conditioners ‘Dads in Briefs’ via Del Campo Nazca Saatchi & Saatchi Buenos Aires?
Or Doritos ‘Dips Desperado’ via AMV BBDO London, directed by Australia’s The Glue Society?
Or none of the above (nominate your own Grand Prix choice).

2 Comments
3 little pigs most creative piece by far
I’d say they all won ‘best short movie made by people desperate to make movies and not commercials’. Is the ultimate goal in advertising not to have to actually work in advertising? That said, the pig or bear ad was best.