NZ Lotteries launches new TV spot to celebrate 25th anniversary via DDB Group New Zealand
NZ Lotteries have launched a new TVC that celebrates Lotto’s 25th anniversary in a campaign created by DDB Group New Zealand and produced by Exit Films.
The spot is a tribute to the big things that happen on a Saturday.
Agency: DDB Group New Zealand
Client: NZ Lotteries
Product: Lotto
Group Executive Creative Director: Andy Fackrell
Creative Group Heads: Natalie Knight, Gavin Siakimotu
Executive Producer: Judy Thompson
Agency Producer: Tania Jeram
Production Company: Exit Films
Director: Greg Wood
Producer: Declan Cahill
DOP: Ian McCarroll
Editor: Cushla Dillon
Grade: Digital Post
Post production: Perceptual Engineering
Animation: Kaleidoscope
Sound Editor: Jon Cooper / Coopers at Franklin Rd
Composer: Peter Van de Fluit / Liquid Studios
Group Business Director: Angela Watson
Account Director: Jenny Travers / Charlie Stow
Planner: Thinza Mon
Brand Manager: Justin Powell
Head of Marketing: Wendy Rayner
15 Comments
What is going on with all this retro stuff at the moment?
Oh but for that moment of pointless branding of the Lotto ticket around 00:19.
DEAD AVERAGE.
Good Job, and Happy Birthday Greg
Lurpak Saturday all over again.
http://www.youtube.com/watch?v=xbCxzuDQikQ
Terribly average….
geez it’s not really close. Saturday was the launch campaign 25 years ago “…it’s the name of the day, and lotto is the name of the game…” someone obviously remebers
Flattered. However, this hokey imitation is a generous spread of dead, dull and boring.
Lotto must be up for pitch soon……….
How come you lot can’t say anything half decent about your industry pairs..?
To say you’re all slightly inadequate is an under statement. It’s no surprise that this industry is dragging its arse to get decent people back into it.
And you all think you drink the cool stuff.
The negativity in this industry is nauseating.
I didn’t make this, nor do I work at the agency who did. I’m just sick of listening to all the creatives who think their shit don’t stink pull everything to bits.
Congratulations on a nice ad thats very obviously inspired by lotto ads of the past – as it should be, being a 25th birthday celebration.
don’t put four PP frames and the whole credit shebang if you only want a cuddle and kiss from your mum
Haters be hating. It’s a nice spot. Back to wobblers.
one of my few sources of real feedback in this world is watching my flatmates watch an ad that comes on the tele and say, ‘i like that’.
doesn’t happen very often, maybe once in six months. happened last night when this ad was on.