RAPP Tribal adds five team members
Off the back of a fruitful 2012 that saw RAPP Tribal win both Campaign Asia-Pacific Australia/NZ Digital Agency of the Year and New Zealand Digital Agency of the Year, RAPP Tribal today announced the appointment of five new team members.
Tracy Smithers has joined as client services director. She comes from Mercury Energy where she led the consumer marketing team. Prior to this she was at RAPP UK for fourteen years working on noteworthy clients including T Mobile, Orange, Marks & Spencer, Vero and Oxfam.
Nicci Doak joins the team as senior writer. She mastered her craft over an impressive career including three years as senior writer at M&C Saatchi and as copywriter at both RAPP and Saatchi & Saatchi.
Craig Fraser comes aboard as senior designer. Fraser has seven years’ experience both in-house and in agency including sharpening his
graphic design skills at Ballantyne Taylor and AIM Proximity, followed by three and half years at Paragon 2 working on respected brands ING/OnePath, Johnson & Johnson and Air New Zealand.
And RAPP Tribal also welcomes Sokpart Pao and Jake Siddall as copywriter and art director respectively. The young team has come from Publicis Mojo where they
spent a year making their mark on accounts such as Adobe Photo Shop, MacKenzie, Volvo, Panasonic and the Auckland City Mission.
Rob Limb, managing director of RAPP Tribal, says the revitalised team puts RAPP Tribal in great stead for a busy year ahead.
Says Limb: “We
climb into 2013 with an enhanced leadership team and a talented creative line up. It promises to be an exciting year for us.”
In other RAPP Tribal news, Andy Bell has moved into the role of director of planning and consulting alongside Emma McLean who will be leading the customer experience department. Bell and McLean will work closely with Tim Wood who has recently joined as creative director.
(Pictured: 1. Tracy Smithers; 2. Nicci Doak; 3. Craig Fraser; 4. Sokpart Pao; 5. Jake Siddall)

6 Comments
Good stuff, Jake’n’Sok! Great catch by Rapp. Now show us what you can REALLY do.
Also: told you so.
Congrats Jake and Sok. Very posh photos.
‘Andy Bell has moved into the role of director of planning and consulting alongside Emma McLean who will be leading the customer experience department’
.. Confused! So customer experience is not part of planning?
Congrats to all. Great agency! And great bunch of talented people.
Wasn’t Tracy heading up Dynamo? Is it not a real self-contained thing? I’m confused…
I went to Emma’s farewell just before Christmas ?
People have been leaving Rapp in droves. Five people hired simply means they’ve had that many leave and needed to be replaced,
As for Emma McLean, gone – last yaer. What a load of bollocks this release is.
The big question is…why the need to lie – eh?