Purina Mighty Dog spells out the benefits in a new print campaign via Ogilvy & Mather NZ
April 26 2013, 6:48 pm | | 11 Comments
Purina has launched a new print campaign using long exposure to spell out of the benefits of feeding dogs Mighty Dog via Ogilvy & Mather New Zealand
11 Comments
Weird. Take away the art direction and it doesn’t leave much.
Made me laugh. Alot.
I like it. It’s funny.
Kinda dumb criticism Stefano. Take away the art direction from any visual idea and it doesn’t leave much.
A pet lantern, huh…
Cool idea for ‘glow’… Not quite a ‘shiny’ one. Try again.
Your dog needs kerning.
It’s a dog’s breakfast.
Dear right: http://4.bp.blogspot.com/_D_Z-D2tzi14/S8TRIo4br3I/AAAAAAAACv4/Zh7_GcMlRKo/s400/ALOT.png
Also, would have worked way better with tropical fish food. as they actually sell that saying it makes fish glow more. Actually, forget that…um…that will never work…..
Saw this in the paper the other day and thought it was the best thing I’d seen in awhile. Nice work.
How about Dog Poi (instead of fire poi)? They come ready equipped with leashes for spinning them around.