Cannes Contenders: Colenso BBDO Auckland

How will New Zealand perform at Cannes this year? Over the next month in the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…

Frucor V “The V Motion Project”

By hacking Kinect motion tracking software and combining it with audio production software Colenso BBDO, Auckland created The V Motion Project, a tool that could transform the body’s movements into music.

BNZ “Be Good With Money”

For three weeks “Money is Good” and “Money is Bad” statements appeared around New Zealand, as well as two unbranded films playing on television and cinema. Who was behind the campaign was a well-kept secret (even from BNZ staff), to create maximum interest and talk about the subject of money, without influencing it with the bank’s involvement.

DB Export 33 “He’s drinking it for you”

DB Export 33 celebrates the hard work men put in to looking good for their significant others by drinking low carb beer.

Amnesty International “Trial by Timeline”

Amnesty International ‘s Trial by Timeline was a Facebook application that scanned users Facebook Timeline and showed people what some of their comments or behaviours might have cost them in different countries around the world, just for being themselves.