Cannes Contenders: Barnes, Catmur & Friends
How will New Zealand perform at Cannes this year? Over the next month in the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…
Barnes, Catmur & Friends, Auckland
As part of their campaign to promote Pizza Roulette Barnes, Catmur & Friends Auckland produced a TVC to encourage self harm amongst pizza lovers. At no extra cost people could have one drop of hell fire on a random slice of any pizza. It’s as strong as pepper spray. Look out, Granny.
Barnes Catmur & Friends, Auckland
To launch Honesty Box Cider, Barnes Catmur & Friends launched The Great Kiwi Honesty Test. Consisting of 15 simple questions, it was easy if you were honest. And even easier if you weren’t. 500 entrants received free bottles of the cider if they promised to give money to charity.