DraftFCB NZ’s ‘Dish – Doctor Who Moon Bounce’ for Prime TV wins November’s Ad of Month
The creative juices were running high in November’s Ad of the Month competition with the resounding winner, Prime TV for ‘Dish – Doctor Who Moon Bounce’ from DraftFCB NZ.
The judges said “the ad has an original idea, is visually compelling” and “made us wish we’d done it ourselves” – which says it all really.
Highly commended was Saatchi & Saatchi for their Big Boys Toys DB Tui Breweries Lager voucher; according to the judges, “a clever simple use of the medium’.
November’s judges were Matt Sellars – Saatchi & Saatchi; Brad Stratton – Barnes, Catmur & Friends; Kate Humphries – Media Design School; and Lisa Divett – Running with Scissors.
The win gives FCB add another 5 points on the Agency League Table which shoots them up to second place along-side Ogilvy and tantalisingly close to current leader, DDB. As well as the points towards the Agency League, the winning creative team also win $250 cash, their ad also goes through as a finalist in the 2014 $10,000 Newspaper Ad of the Year, and will be entered by News Works into the Axis Awards.
Any ad that’s run in any newspaper in New Zealand is eligible to enter the competition. To enter your ad for next month, go to agencyleague.co.nz/enter.
Client: Prime TV
Product: Doctor Who Moon Bounce – Dish
Executive Creative Director: Regan Grafton
Executive Creative Director: Tony Clewett
Copywriter: Alan Jones
Art Director Angelo An
Senior Designer: Nick McFarlane
Head Of Craft: Nick Smith
Group Account Director
Account Director: Sarah Raine
Media Manager: Roxanne Vosper
Media Planner: Nicole Earnshaw
Client Contact: Kate Whittle (Marketing Manager)
Client: DB – Tui Breweries
Product: Tui Lager
Guy Roberts – Creative Director
Corey Chalmers – Creative Director
