Clems BBDO Wellington wins May’s Newspaper Ad of the Month for NZTA ‘Community Speedo’

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1432 NTA Community Speedo_DPS_275x400_6ks (1).jpgClemenger BBDO Wellington has won May’s Newspaper Ad of the Month with its NZTA ‘Community Speedo’ ad.  Judges agreed that “the placement of the ad in The Dominion Post was so big and bold, that it defied any reader not to stop and take in the urgency of its message.” 

No Special Mentions were awarded so this gives Clemenger 5 points on the Agency League table.

Judges were Mike Knight (Big Communications), Oriel Davis-Lyons (Colenso), Dave Bolton (Federation), and Kate Humphries (Media Design School).

The Ad of the Month winning team receive $250 and Agency League points for their agency, which are tallied on a league table to run from 1 July 2014 – 30 June 2015. 

Ad of the Month and Agency League also accept entry from newspaper digital ads, as well as newspaper print ads.  News Works’ Ad of the Month and Agency League competition is open to any ad that has appeared on a New Zealand newspaper website or app, or in any print edition. Both digital and print entries vie together for the best monthly accolade, with only one individual ad to be selected top each month – although judges may give special mentions to a number of exceptional ads.

To enter digital or print ads in Ad of the Month and gain points on the Agency League table, go to http://www.newsworksnz.co.nz/creative/ad-of-the-month/enter.

Every monthly winner from 1 July 2014 to 30 June 2015 will automatically be entered into the $10,000 Newspaper Ad of the Year at the end of this year.  

Agency: Clemenger BBDO

Executive Creative Director(s):  Brigid Alkema

Creative: Erik Hay

Art Director: Tony Haigh, Brigid Alkema

Agency Producer: Scott McMillan

Director of Social Marketing: Linda Major

Senior Account Manager: Bethany Omeri

Account Executive: Matt Barnes

Media Agency: OMD

Managing Partner: Matt McNeil

Account Manager: Elena Kotsapas

Clients:

Principal Scientist (NZTA): Paul Graham

Principle Advertising Advisor (NZTA): Rachel Prince

Senior Marketing Advisor (NZ Police): Campbell Moore

Production Company: Steve Boniface Photography

Photography: Steve Boniface

Producer: Emily Moon

Retouching: Geoff Francis