The Sweet Shop promotes Ben Dailey to EP role

As part of its evolution in the New Zealand market, global boutique production company The Sweet Shop has promoted its producer Ben Dailey to the role of executive producer.

Dailey’s promotion is indicative of The Sweet Shop’s growth and commitment to service in the New Zealand market and the changing needs of agencies and brands. Working with the company’s global team, Dailey will oversee productions that come through the New Zealand office, while continuing to produce local content.

Says Fiona King, managing director of The Sweet Shop’s New Zealand operations: “Ben found his place in the New Zealand commercial industry immediately, he’s a perfect fit for The Sweet Shop and has continued to grow into a rock solid producer, building strong relationships and always being a great team player. I’m looking forward to see him in this expanded role.”

Says Paul Prince, CEO and founding partner, The Sweet Shop: “Under Fiona’s leadership, The Sweet Shop has partnered with the best creatives in New Zealand, winning top production company awards, consecutively since 2102. The talented duo is integral to The Sweet Shop’s growth in New Zealand. I’m honored that Ben has accepted this well-deserved promotion.”

Says Dailey: “The Sweet Shop has and continues to be a special place to hang one’s hat. Working alongside such an accomplished and talented roster is a privilege and I look forward to future collaborations.”