Stone & Wood launches summer campaign with some quirky collabs via Monster Children
Stone & Wood, makers of good beer, is kicking off Summer 2025 with Afternoon Delight, its biggest campaign yet creat…
Author Archives: Ricki Green
Asahi NZ Launches ‘X by Long White’ with an Unexpected Twist in latest campaign via Droga5
The campaign centres around Gary’s Sugar Liquidation Sale, an absurdly fun and nostalgic idea born from the premise th…
Maritime NZ launches ‘Buoy-boy’ to promote safer boating in new campaign via FEDERATION
This Safer Boating Week, Maritime NZ with FEDERATION, is alerting boaties to the unseen dangers that lie close to shore,…
Why campaignbrief.com is #1 reaching creatives: #No paywall #No annual membership fee – what are the most viewed stories of 2025 (so far)?
Even after introducing our no-anonymous-comments policy last year, Campaign Brief continues to attract huge audiences ac…
Heckler launches in Shanghai: The band is back together to redefine creative production in Asia
Award-winning independent creative studio Heckler has officially opened its doors in Shanghai, marking an exciting expan…
Red balloons descend on Aotearoa in new activation via OMD Create to mark launch of HBO Original series ‘IT: Welcome to Derry’ on NEON
On the eve of Halloween, parts of New Zealand took on an eerie atmosphere when NEON brought the fictional town of Derry …
“Catch me if you Cannes”: Zulu Alpha Kilo film shines a light on scam work in awards shows
In an industry obsessed with awards, some will go to any lengths to win. Once again, Zulu Alpha Kilo (Z.A.K.) is holding…
Special ranked #5 Independent Creative Network in Cannes Lions 2025 Global Creativity Report
Independent creative agency Special has been recognised as #5 Independent Creative Network in the World in the Cannes Li…
Molenberg returns with first brand ad in four years – and it runs for 12 hours via DDB Aotearoa
It’s been a long time coming, and it’s long, but Goodman Fielder and DDB Aotearoa are reminding bread-lovers across …
Omnicom responds to reports it may retire the DDB brand amid IPG merger
Omnicom has addressed industry speculation that its historic DDB brand could be retired as part of the holding company&#…