Author Archives: campaignbrief

Careful, all you anonymous ones. Without the trade press, who would know or care about any of you sods, or your ads, or …

And preferably with pictures….

So when was the last great headline pun in advertising? One that may even have won…an award? Starters for ten; &#8…

The views and opinions expressed on this blog are not necessarily those of the people expressing them. (Or if they are, …

We have 10 or 11 copies of October’s AdMedia, still in their plastic. Any takers? Or should I put them on Trade Me…

It’s a lovely spring day, the sun’s shining, you’re young, you’re a student team , you’ve …

In the beginning, before Consortium Auckland, before O&M Singapore, there was the original multi-awarded God campaig…

True, even heard it in Sydney. Heard Mike O, Toby and the gang have opened a few bottles of bubbly at the agency. Not a …

Again, in the finest traditions of muckraking journalism etc etc etc … we bring you today’s rumour: Saatchi …

Everyone is loving the Consortium Godmarks campaign at the moment. I did too until I saw this campaign that won multiple…