Excessive posts drive many U.S. consumers to ‘Un-Like’ a brand on Facebook – new study
A new study released by ExactTarget and CoTweet found the top reason for ‘un-liking’ a brand on Facebook was…
Author Archives: Lynchy
Cannes Lions to honour IKEA with Advertiser of the Year Award at Festival of Creativity in June
The 58th Cannes Lions International Festival of Creativity has announced that the 2011 recipient of the prestigious Adve…
DDB’s Cadbury project aims to create song made entirely out of New Zealand’s sounds of joy
Share the Joy is a project aiming to create a song made entirely out of New Zealand’s sounds of joy. Over the past…
Good call: TAB Sport launches with new advertising campaign via Sugar, Auckland
TAB, via agency Sugar New Zealand, launches its sports betting brand with the observation that life is about making call…
Interbrand snaps up creative Columbian
Interbrand New Zealand today announced the appointment of Manuel Payan as senior designer. Manuel joins Interbrand from …
Jon and Penny Cooper establish ‘The Coopers of Franklin Rd’ in Freemans Bay
Senior audio post engineer and sound designer Jon Cooper, and producer partner Penny Cooper, have left Liquid Studios to…
Old Spice personalised response campaign takes out Best of Show at One Show Interactive
The One Club awarded the best in digital advertising and marketing this evening at the 13th Annual One Show Interactive …
This time it’s the NZ Coastguard asking for help via print campaign created by DDB New Zealand
New Zealand Coastguard volunteers work 365 days a year, saving lives on NZ seas. But as they rely on donations for fundi…
Disappointment for New Zealand with only two Bronze Pencils at The One Show in New York
The One Club announced the Gold, Silver and Bronze Pencil winners this evening at the 36th Annual One Show in New York.&…
InMobi enters into multi-million dollar mobile advertising partnership with Amobee
InMobi, the world’s largest independent mobile ad network, and Amobee,the world leader in end-to-end mobile advert…