NZ firsts continue with DraftFCB MINI campaign
Furthering CB’s earlier story on MINI’s 3D cinema commercial, a new approach to sales in New Zealand sees MI…
Author Archives: Lynchy
DraftFCB and Digipost create NZ’s first 3D cinema commercial – for the uber-exclusive Mini Soho
Auckland based Digipost has joined forces with DraftFCB to create New Zealand’s first stereoscopic 3D commercial f…
DDB NZ appoints another senior director
DDB New Zealand has made a third senior appointment in as many weeks with the announcement today that Aimee McCammon, a …
IAB study: digital agency Tongue recommends 10 percent of TV budgets go to online video
Online video advertising has an exceptionally positive impact on brand metrics when combined with standard display adver…
Countdown to annual YouTube Cannes Young Lions 48 Hour Ad contest – starts 12 noon today
Attention New Zealand’s aspiring young creatives: Enter the annual Cannes Young Lions YouTube competition – …
Who else is counting? TV3 tagline is cannily similar to long-running SBS tagline in Australia
Thetagline at the end of a promo for TV3 News is cannilysimilar to the long-running SBS Australia tagline: “Six Bi…
Josh&Jamie get Naked to score DairyNZ
Recently established (in New Zealand) communication strategy shop, Naked Communications and new independent advertising …
DraftFCB makes key senior appointments
DraftFCB are planning for the future with senior appointments in two new roles within the agency. After a two and half y…
RAPP Wellington introduces General Manager
RAPP New Zealand today announced the appointment of Sean Keaney to the newly created role of General Manager at RAPP Wel…
London International Awards Call for Entries – Marcello Serpa + David Nobay to lead judging
Entries to the London International Awards are now open with the deadline for submission being June 14th, 2010. To enter…